Building an Icon of Industrial Pragmatism and Artistic Flourishes in Carrizozo
Bruce Dietrich wrote the application for registration of Rolland’s Drug Store in Carrizozo to the New Mexico State Register of Cultural Properties in 2003. The property, built in 1924, was accepted as an example of a utilitarian commercial structure of the time. Its appearance and materials that make up its façade were meant to ooze stability, respectability and no-nonsense in economic insecure times, as it had in countless communities across the nation in the first decades of the 20th century….